Due to the limited financial resources, Landybridal most black African brides do not customized their own wedding dresses, they often rent the wedding dress from the special "wedding dress rent shops". Renting a wedding dress is not expensive, in Cotonou, Benin, the cost of a set of ordinary wedding dress is 3,000 CFA francs (about $6). Of course, the price will much more expensive if the wedding dress is pricey .
Interestingly, Landybridal many brides rent sky blue, pink and other colors instead of the white wedding dress, because they think that the white wedding dress is somewhat incongruous when they wear on the wedding day. It has a certain relation with ethnic skin color.
It is worth mentioning that the local photostudios hardly rent wedding dresses, Landybridal and rarely provide complete services of the wedding dress photos. The photos we can see about the black African wedding, most are photoed by inviting photographer directly to their home, and the photographers attended the wedding as a guest and staff.