I think it's kind of lame when stadiums or concert venues get their names changed to sponsors names, but this takes the cake.
http://www2.tbo.com/content/2010/jun/10/101119/venue-gets-new-name-1-800-ask-gary-amphitheatre/entertainment/1-800-ask-gary?! Come on!
I also heard on the radio this morning that ashleymadison.com has a $25 million bid in to get naming rights for some stadium. That's the website where married people go to find someone to cheat on their spouse with.