Inspired by an article I just read, which said that only 15% of people would want a gift card as a gift:[url]
http://shine.yahoo.com/channel/life/five-reasons-to-avoid-gift-cards-this-holiday-season-544695/[/url]* do you like giving gift cards as presents?* do you enjoy receiving gift cards?* how long do you typically hang onto a gift card before you use it?* what do you do when you get a gift card to a store/restaurant you don't frequent? (do you just use it for the sake of using it, re-gift it, try to trade it or sell it to someone, etc.?)