http://news.bbc.co.uk/2/hi/uk_news/8604625.stm
Scrabble is allowing proper nouns in the game now.
One of the comments:
"Just because people these days are finding Scrabble too hard to play, the rules shouldn't be changed." and I agree. We shouldn't dumb down a classic game because people can't come up with words that aren't Pepsi and Madonna.