This seems like it should be easy, but I'm a little confused on the wedding dress shopping process. I'm looking in central Illinois and the far south suburbs of Chicago. I want to get a nice dress for a good price... I've seen that places like House of Brides have discounted dresses, but it sounds like maybe they don't actually have all the dresses in stock that are shown online (understandably, since there area lot). So what do I do? Go to a downtown boutique, fall in love with a dress, and then say "Sorry, I'm going to order it online instead" ?? Are there any "middle of the road" places that have lots of dresses in stock but aren't full MSRP price? I've looked at David's Bridal but haven't found much I like there. And how do I locate a shop that actually sells the dresses I've bookmarked online?